Games & Lottery

Development Strategy

Regulatory Compliance New Regulation / Deregulation Preparation and Impact Evaluation Market / Products Analysis Industry Benchmarking Predictive Growth Models Business Process Optimization Customer Acquisition, Reward and Retention Models.


Game Selection, Development, Optimization Draw / Instant Win Game Innovations Concept & Supportive Services Development Enhancing the Player’s Experience Cross-Promotional Activities Development of Multijurisdictional Gaming Products

Distribution Network

Implementing an Omni-Channel Strategy Interactive Channel Development • Site Content Optimization • Customer Navigation / Interfacing – self-help Land Based Network Development • Web-based solutions – self-service terminals . Customer Services – AgentsLive . VDUs Mobile Sales Network Smart Phone and IOT Applications

Prize linked Products

Personalized Proposition Development Prize Parameters and Matrix Development Technology Procurement Marketing Strategy and Analytics Customer Acquisition, Engagement and Retention Strategy Social Media Campaign Management Regulatory Compliance

Social Media Game Monetization Models

Market and Product Analysis Proposition Development Affiliate Programs Customer Engagement Strategy Marketing Campaign Management

Project Management

Strategic Business Planning and Implementation Due Diligence Development of New Gaming Propositions RFP Development / Evaluation Technology and Services Innovations Development of New Marketing Propositions